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Social Media Planning

For this individual assignment, complete both parts as described below.

Reflective Essay and

Part A

In a 2-page informal reflection essay, explain how you can use presentation skills and knowledge of yourself and your goals, intentions, and current actions and activities to better address your coursework and your current job or career. Why is it important to actively think about presenting yourself, your goals, and your current situation to employers, friends, and others? How do you build on where you are now to strengthen your argument for yourself?

As you reflect in preparation for writing your essay, the following are some things to ask yourself: •How did you use situational awareness (rapport, self-confidence, and awareness) during your presentation? •From observing others present themselves, how did that impact your thoughts about self-awareness, reflective practice, and the need to synthesize and present both your discipline knowledge as well as your own professional capabilities? •How did you follow up with the audience during or after the presentation? •Why is follow-up important in any presentation situation? •What else will you do in future situations?

Part B

Social media is an important networking resource and continues to evolve as a tool for self-presentation. Based on concepts covered in this unit, identify the kinds of information that you would want to put on a social media site for presentation of your professional capabilities. Be sure to explain why you have chosen this set of information. How did your participation in the Unit 4 live online presentation help to solidify your views and approaches? Review the Personal Branding Playbook for further ideas.

This assignment will also be assessed using additional criteria provided here.

Please submit your assignment.

Grading Rubric

Purpose of Assignment and Content Development Demonstrates an outstanding use of appropriate, relevant, and compelling content with excellent expression of topic, main idea, and purpose.

Demonstrates exemplary knowledge or analysis of human perspectives appropriate to the assignment’s purpose and context. 30%

Organization, Grammar, and Presentation Organization is clear.

Language clearly and effectively communicates ideas and content relevant to the assignment.

Presentation and delivery are confident and persuasive (where applicable).

Audience, style, tone, and perspective are consistent and appropriate to assignment.

Few if any errors in grammar, spelling, and sentence structure. 30%

Information Literacy and Research Demonstrates outstanding selection and use of high-quality, credible, and relevant sources to develop ideas that are appropriate to the assignment.

Where applicable, sources are consistently cited. 5%

Critical Thinking Demonstrates outstanding or exemplary ability to analyze assumptions and evaluate evidence, complexities of issues, and alternatives. Where required, demonstrates outstanding or exemplary ability to use creativity and originality in problem solving. 35%

Other Information

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